The great enemy of the truth is very often not the lie--deliberate, contrived and dishonest--but the myth--persistent, persuasive and unrealistic.
John F. Kennedy
If I care about animals, but still eat animal products, isn't it more compassionate to buy "humane" animal products?What about the middle ground? Isn't "humane" meat a sustainable, socially-responsible alternative?
Frequently Asked Questions
reveals the truth behind misleading labels such as "Cage Free," "Free Range," and "Humane Certified." Here you will find introductory slide shows, testimony by farm animal experts, and examples of how the humane myth is being propagated in the media, and even by some animal organizations....more
Take the Cage Free Test
Look at photos of hens rescued by various sanctuaries from the abuse of the egg industry. Some are from battery cage facilities, some are from "cage free" facilities. Based on the degree of physical damage to these hens‘ bodies, can you tell which ones were the survivors of a "humane" cage-free farm?...more
Cruelty-freeHappy meatHumane mythHumane slaughterSustainable
|Cheri Ezell-Vandersluis Cheri and her husband Jim ran a small dairy farm for many years. Through their personal experiences with the animals, they began to question many things about the farming industry, as detailed in the documentary, Peaceable Kingdom: The Journey Home. In this essay, Cheri details the many life experiences, both on and off the farm, that led to her remarkable change of heart....more |
Harold Brown Having spent more than half his life immersed in animal agriculture, and much of the rest of it as an advocate for animals and the environment, Harold has a unique perspective on the word "humane" and its meaning in connection to farming. In this essay, he expands on the story he shared in the documentary Peaceble Kingdom: The Journey Home....more
Howard Lyman In his younger years, Howard turned his family‘s modest cattle ranch into a massive feedlot, so he has seen both ends of the spectrum. Yet he argues in this essay there can be no "humane" farming. "When we consume animal products, we‘re not just killing the animals. In the long run, we‘re killing the planet, and ourselves." Hear more from the cattleman turned vegan whose amazing story of transformation was told in the documentary Peaceable Kingdom: The Journey Home....more
Both the animal-using industry and some animal advocacy organizations promote the idea that buying eggs labeled "cage-free," or dairy and veal products described as "humane," are compassionate and socially responsible alternatives. But is the public being misled? View these slide shows to see for yourself.
Don't Buy the Myth pamphletHumane animal farming? Take a closer look
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