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    The great enemy of the truth is very often not the lie--deliberate, contrived and dishonest--but the myth--persistent, persuasive and unrealistic.

John F. Kennedy


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Humane myth

An idea being propagated by the animal-using industry and some animal protection organizations that it is possible to use and kill animals in a manner that can be fairly described as respectful or compassionate or humane. But is the public being misled? For more information, see the Humane Myth website.

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Frequently Asked Questions

If I care about animals, but still eat animal products, isn't it more compassionate to buy "humane" animal products?

What about the middle ground? Isn't "humane" meat a sustainable, socially-responsible alternative?

Happy meat
Humane myth
Humane slaughter


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